
A Practical System to Upgrade your Business and Scale with Soul
Grow your business beyond $10k+ months with strategic systems, soul-aligned offers, and sovereign leadership.
A 12‑Month, Invitation‑Only Mentorship for Visionary Founders Redesigning Business at the Level of Soul, Structure & Strategy
— with Ellie Seilern; Advisor, Strategist & Teacher to Visionary Founders, Leaders + Practitioners of Transformation
You’ve built real success. But secretly.. you know the way you’ve built it won’t take you any further.
Your business is working — but only because you are holding every part of it together.
And if you’re honest… you’re T I R E D of being the glue. You know it’s not remotely sustainable, and you have no clear plan for how to stabilise, let alone scale.
Let me guess: is this your brain at 2am?!
😱 Why is my income all over the place, even though I’m fully booked?
😱 This offer used to light me up — now it feels like a soup of over-delivery and underpricing.
😱 I’ve outgrown my current clients… but I don’t know how to pivot without losing revenue.
😱 I can feel something new trying to come through — but I have zero bandwidth to shape it.
😱 Every part of this business depends on me. If I stop, it stops.
😱 I know I need structure — but I’m scared of turning this into something rigid or soulless.
😱 I’ve spent thousands on courses and strategy — but none of it solved the real problem.
😱 What if I never figure out how to scale this in a way that feels good? Is this as far as I can go with it?
These are not surface-level frustrations. They’re signals that the business you built from scratch (with grit, determination and genius) now needs an intelligent, structural evolution.
You’re not stuck — but you are at capacity, and that’s a very real problem (that I can help you solve).
Until you rebuild the foundation… every next step will feel heavier than it should.
The problem is, these unspoken concerns have a very real, measurable cost on your bottom line..
These unspoken fears aren’t just emotional — they show up in your metrics.
Every quiet hesitation, outdated offer, or energetic leak creates real, measurable drag on your revenue, momentum, and capacity to grow.
These soul-deep tensions you’re feeling? They’re not imaginary, so stop gaslighting yourself and listen. They’re your Soul telling you that the business you’ve built cannot hold where you’re going next.
What if the things you’ve secretly been hoping for — the dreams that feel too good to be reasonable — were actually the new baseline?
😲 What if I could rely on £12K–£20K coming in every month — without needing to double my clients, or mastermind yet another exhausting launch cycle?
😲 What if I could centre my whole business around one clear, clean signature offer that actually reflects the depth of my work?
😲 What if my clients came pre-qualified and ready — so every sales call wasn’t a teaching session or energy leak?
😲 What if my calendar reflected my energy, not just my obligations — and I had real space for thinking, creating, even resting?
😲 What if I didn’t have to edit my language or dilute my values just to fit what the market expects?
😲 What if my next chapter of growth didn’t feel like a terrifying gamble — but like the most intelligent, intentional, coherent thing I’ve ever done?
These aren’t luxuries. They’re the natural result of a business built on coherence, capacity, and soul-aligned structure.
What Becomes Possible When You Shift from Momentum-Based Growth → to Strategic Maturity
In the early stages, your business grew through energy, instinct, and drive. It was fast, exciting, and fuelled by your genius. But as your work deepens and your vision expands, growth needs something different — not just more momentum, but more intelligence.
When your business is stabilised with the right foundations — and guided by a growth strategy built for your current season — here’s what becomes possible:
$10K–$25K months become the baseline — not peaks, not flukes, but your new normal
Your signature offer becomes a true centrepiece — one refined, elegant container that holds your best work and scales effortlessly
Your backend is restructured to support delivery at scale — clean systems, clear SOPs, minimal oversight
You stop selling to stay afloat and start selling from power and clarity — with messaging that matches the true depth of your genius
Client quality improves dramatically — you start attracting high-calibre clients who are self-led, prepared, and already resonant with your work
You free up 8–12 hours a week — not just to rest, but to create, innovate, or lead from your zone of genius
Your team runs smoothly without micromanagement — with structures that empower, not entangle
You move forward with a 6–12 month plan in place — no more last-minute launches or reactive pivots
This is the shift from holding it all together… to building something that holds you.

The 12-Month Evolution You’ll Experience Inside The Sacred Business Academy:
The SBA is not a linear course — it’s a regenerative ecosystem of practical tools and energetic technologies designed to meet you exactly where you are, and move your business forward with clear strategic priorities, clean operational systems, and offers that consistently generate aligned, sustainable revenue — all while staying energetically rooted and spacious in your leadership.
Over 12 months, you’ll move through a natural arc of transformation that integrates both strategic operations and deep energetic coherence. Here’s the kind of trajectory you can expect:
1. Stabilise Your Inner and Outer Field
In the early months, you’ll create energetic foundations that support your nervous system and clarify your energetic leadership. This includes:
Implement a 10-minute daily energy hygiene practice to start each workday resourced, clear, and sovereign
Create a full visual and energetic map of your business — spotting energetic leaks, weak links, and untapped potential across offers, systems and relationships
Write a living Business Deva Brief that anchors your business direction, clarifies values, and guides decision-making
Build your Inner Boardroom — a council of inner selves to consult when navigating strategy, visibility, or complex growth decisions
2. Refine Your Offers, Messaging & Business Model
With your energy clean and your vision clear, we redesign the architecture: your offers, your messaging, and the way your business holds and delivers your genius.
Deep clarity on your genius and how to language it
A complete redesign of your signature offer and pricing using a soul-aligned, intelligent process
Build a soul-aligned offer suite — with scalable entry points, sustainable delivery, and high-converting pricing
Craft a sacred sales flow that feels natural and magnetic — plus create values-led client agreements that honour both your time and your clients’ transformation
What this unlocks: A clear, high-value offer that sells. Clean boundaries. Better clients. Sales processes that feel like a powerful, sovereign invitation — not a performance with a hidden agenda.
3. Build Operational Strength & Strategic Coherence
Now, we bring structure to hold the vision — so your business can operate cleanly without over-relying on you.
Build a 3-month Soul Calendar that maps your launches, client flow and content cycles to your energy rhythms and offer timings
Design your weeks and months around your creative and energetic capacity — with space built in for rest, thinking, and deep work
Write a values-aligned business plan that anchors your priorities and guides the next 6–12 months of strategic action
Learn how to diagnose misalignments at the energetic root — from low launch performance to marketing blocks — and make real-time adjustments with clarity
What this unlocks: Spacious weeks. Clean execution. A business that no longer relies on your constant presence to function.
4. Expand Your Reach & Leadership with Soul-Aligned Visibility
Once your business is stabilised and aligned, visibility stops feeling like effort — and starts feeling like clarity. You don’t chase attention. You speak, and the right people recognise you. No more over-explaining, no more “fixing” your message. Just resonance that lands, sells, and feels like you.
Clarify your messaging and brand language so it reflects who you are now — and magnetises right-fit clients from the first touchpoint
Design a personalised visibility plan that supports your growth goals without draining your energy or forcing a constant online presence
Write offer descriptions and sales pages that articulate the depth of your work in language that sells — clearly, cleanly, and without coercion
What this unlocks: Higher-converting messaging, less content pressure, and a steady stream of aligned, prepared clients who show up ready.
Inside the Wins: What Our Clients Actually Achieved:
💸 3x increase in offer pricing with no drop in enrolment
Clients redesigned and clarified their flagship offers, aligned pricing with their energetic value and client transformation — and not only did enrolment hold steady, conversion rates actually improved. Sales became cleaner, simpler, and more consistent.
⏳ 25% time reclaimed through smarter systems
Through optimised delivery processes, sacred scheduling, and team recalibration, clients reclaimed 8–10 hours per week. That time went back into creation, leadership, and life — not back into the inbox.
🧱 A signature body of work defined and launched without coach burnout
Instead of launching from urgency or reinvention fatigue, clients distilled their core body of work into one high-impact offer, built a simple, aligned delivery structure, and sold it with messaging that resonated — not performed.
📈 A steadier month-to-month revenue model
Clients transitioned from sporadic income spikes to a clear, forecastable revenue model built on a clean offer ecosystem, longer client lifecycles, and pricing that reflects real energetic and strategic capacity.
🌿 A business you finally feel fully present in
Clients rebuilt their business structures to reflect how they actually work best — energetically, strategically, and creatively. The result? A business they feel clear, present, and proud to lead again — not one they have to manage around.
Is This For You?
The Sacred Business Academy is for you if:
You’re an experienced coach, practitioner, or founder with a proven offer and at least $80K–$100K in annual revenue — and your next goal is to scale into consistent $15K–$25K+ months — but sustainably, without splintering your energy or complicating your model.
You’ve built your business organically through genius, intuition and grit — but now you know it’s time to create intelligent systems and structures that support you to scale sustainably.
You’re sitting on a body of work that’s powerful but under-leveraged — and you’re ready to distil it into one clear, scalable, signature offer that actually reflects your depth.
You’re done with launch cycles that spike and crash, offers that feel overstuffed or outdated, and marketing that feels like you have to invent the wheel each time — you want simplicity, clarity, and strategic traction.
You’re deeply devoted to your work and your clients — but you also want your business to nourish you back: energetically, creatively, and financially.
You’re spiritually open and energetically attuned, but also pragmatic, strategic, and grounded — you want a business that works on all levels: soul, structure, and revenue.
You’re no longer interested in surface-level strategy or flashy formulas — you’re ready to build a business that’s intelligent, resonant, and scalable, designed from your values and energetic truth.
This is not for you if:
You’re still at the beginning stages of business — experimenting with your niche, trying to validate your first offer, or not yet generating consistent income.
You want someone to give you a done-for-you strategy or a one-size-fits-all plan — this is a co-creative mentorship that invites discernment, not dependency.
You’re resistant to inner work, energetic refinement, or the idea that your business has its own field, intelligence, and rhythm.
You’re primarily seeking visibility, followers, or audience growth — without a stable business model or clear delivery capacity to match.
You avoid structure, dislike planning, or feel allergic to operational clarity — this is for founders who want real systems, not just vibes.
You’re looking for quick wins or superficial tweaks — not the kind of deep work that yields long-term, measurable, elegant results.

What You’ll Receive
This isn’t just a course. It’s a complete diagnostic and growth system for founders ready to scale with clarity, coherence and soul-aligned strategy.
When you join The Sacred Business Academy, you gain access to a full business operating system — one that integrates energetic mastery, business architecture, and structural intelligence. Every piece is designed to help you refine, rebuild and scale your business powerfully and sustainably.
The Core Curriculum:
You’ll work through a library of 10+ strategic and energetic mini-courses — designed to meet you at the exact moment you need them. These modules act as both diagnostic tools and structural upgrades, covering:
Daily energetic hygiene and leadership sovereignty
Offer and pricing refinement using resonant diagnostics
Sales architecture, marketing strategy, and energetic visibility
Soul-led time design, business planning, and capacity management
Team, systems, and operational coherence
Advanced tools for launch troubleshooting, client alignment, and money healing
Every module is laser-focused and actionable — designed to support you in building a business that feels powerful, spacious, and sustainable.
Plus, You’ll Also Receive:
Three live calls per month:
Two deep-dive mentorship sessions with Ellie
One monthly peer mastermind for high-level collaboration
Access to the full Deva Alchemy® business methodology
A proprietary framework that combines energetic diagnostics with strategic business design.Private community and mastermind space
Stay connected with other high-level founders building at the same depth and scale.Strategic playbooks and energetic planning templates
Designed to bring rigour and resonance to your visibility, launches, offers, and operations.Advanced energy technologies and field work
Support your business Deva and internal systems with cutting-edge energy tools.Optional 1:1 mentorship add-on
Receive direct, personalised guidance through focused private sessions if desired.
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Your Membership Options
1. SBA Core Membership – $5347 pay-in-full or $557/month
Full mentorship, group coaching, community, playbooks, energy practices.
2. SBA+ Focus Track – $957/month with private mentorship
Includes everything in the Core Membership plus one monthly focussed 1:1 call with Ellie, energetic co-regulation, and deep support for pivots, launches, and structural redesigns. Minimum 4-month commitment for private support.
FAQs
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Yes — The Sacred Business Academy is open for enrolment year-round.
You’re welcome to apply whenever the timing feels right for you.
That said, if you're already feeling the call, don’t wait. The moment you say yes to this work, the momentum begins.
There’s real power in trusting that inner nudge and stepping in when the energy is live for you.
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Live Coaching Calls — 1st and 3rd Wednesdays of each month at 5-6.30pm UK time (90 mins)
Small Group Mastermind — 2nd Wednesday of each month at 5-6pm (60 mins)
*All calls are recorded + hosted in the membership site.
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This isn’t mindset work, and it’s not manifestation in disguise.
The SBA is a multi-dimensional fusion of sacred energetics, business design, and precise strategy — grounded, intricate, and uniquely tailored to support you in building a business that serves the Sacred and thrives in the marketplace.
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While this is a group journey, you’ll have access to Ellie in live calls and can opt into deeper support if you need more tailored guidance.
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The SBA is designed specifically for sensitive, visionary entrepreneurs.
There’s no push, no hustle — just clear structure, deep energetic holding, and spaciousness.
You’re invited to move at your own pace, in a rhythm that supports your nervous system and creativity.
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Tangible growth that’s rooted in soul alignment.
This might look like a new offer that deeply resonates, clearer messaging that magnetises the right people, or revenue increasing because your business structure finally reflects your essence.
Results will look different for everyone — but they will be real.
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Absolutely. This work meets you where you are.
If you’re scaling, refining, or even burning down to rebuild in deeper alignment, the SBA offers high-level energetic and strategic depth that reveals new layers, no matter how far along you are.
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The SBA is designed for current & emerging entrepreneurs. If you’re not already running a business, but have a (relatively) clear concept for the business you want to create, The SBA can help you clarify the shape & form of your emerging business.
We’ve had several early entrepreneurs in past classes, who have made miraculous strides towards launching their businesses. Having said that, The SBA does not teach business-as-usual. We don’t focus on SEO, USPs or any of the other acronyms that are so popular in the zeitgeist of business right now. Our approach to marketing, sales, business models, revenue and lead generation, among other things, is always an inside-out approach.
I believe you have everything you need within you, to craft a profitable business that emerges from your soul and your deepest desires. This means that the business you create, and the shape you give it, will be uniquely yours.
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We would love to have you join us! We don’t offer an alumni rate for The SBA as this is an entirely new learning experience. Although you’ll be familiar with most (not all) of the curriculum, you’ll also have access to fortnightly live coaching calls from Ellie, as well as live mastermind calls, and plenty of additional resources and materials that are not included in past Deva Alchemy programs.
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The SBA is designed for depth, not overwhelm. Many participants dedicate around 2-4 hours per week, but how you engage is up to you.
The amount of time will be different for each person. The program is designed for intimate, personal growth and learning. Since the classes are delivered digitally, you can pause the recordings at any time, and work with them at your own pace. This is experiential learning, which means that your engagement with each class will transform you if you are receptive to it.
You’ll also benefit greatly from being present at our live calls.
That said, transformation has its own rhythm and timing, which varies not only from person to person, but also depends on what’s going on in your life, how you process change, and where your own particular challenges and gifts intersect with the program materials.
You’ll find that certain classes call you into a deeper inner engagement than others, because the material there meets an inner need in you that’s ready to be addressed at that moment.
The program curriculum (and the immersion recordings) are yours for a lifetime, so even if you don’t wish to keep up an intense pace during the immersion itself, you can take plenty of time to complete the materials, on your own time.
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As soon as you register for the course, you’ll get a welcome email with important information about accessing the program.
You can download any of the class materials you like to your computer, and listen to the class audios whenever you wish. You can also access everything via the private members’ portal.
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You’ll have access to the materials for as long as you’re a member of The SBA (minimum 12 months). You won’t, however, be able to download the materials to your own computer.
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The SBA will transform your life and business, if you commit to it wholeheartedly.
It requires your willingness to explore your own light and shadow, and to take full responsibility for choosing and crafting your life, your relationships, and your business in alignment with your true desires.
If you’re ambivalent about transformation, prefer incremental change, or if you are deeply invested in the status quo, The SBA is probably not for you.
All of the material in this program is experiential in nature. It is designed to bring you home to yourself, and to reshape your life from the inside out. Just as you can only learn to swim by getting in the water, you can only truly participate in this program by doing these practices and processes and being willing to be changed by them.
If you don’t wish to take the time, or can’t create the space, for such transformation, then it’s best to wait until you are able to commit yourself to the work.
Ultimately, the more fully you engage with the program materials, the more you’ll gain from this program.
If you are willing to be curious, playful, and to explore your inner kingdom with love and a spirit of adventure, miracles will unfold. They always do.
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Due to the intensely hands-on nature of this immersive experience, it is non-refundable, so please make your decision wisely.
You’ll need to be fully committed to the work within this program in order to actually see a transformation in your business (and life) — and that can’t happen with hesitancy or indecision.
If you’re not sure whether the program is right for you right now: turn to your own wisdom. Ground and center yourself. Then, ask yourself one simple question: If I trusted myself fully, what would I choose to do?
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Perfect. Neither do we. The SBA teaches soul-aligned strategy that works with your energetic blueprint — no coercion, no one-size-fits-all formulas.
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No problem — please email my team , and we’ll get you an answer right away!
“Your spiritual healing work found me by serendipity as I searched for answers after a hard fall. I am immersed in your beautiful words of healing and truth. I am learning about sovereignty, about living authentically from the inside out, as many goods paths open I never dreamed possible. Thank you so much.”
— Mary Jane Hewitt Thomas
The Deva Alchemy work is the most useful kind of practical magic. I can’t recommend this program enough.”
— Yael Saar
The Deva Alchemy work was like sitting down to a feast whose every detail has been crafted with care. You'll feast from a richness that will nourish you, body and soul.
There is depth and delight, subtlety and surprise in the materials. They have become integral parts of my life and I will continue to learn more from them for years to come.”
— Eleanor Graham, The Adventures of Nomad Nora
“After taking the Deva Alchemy program, I went on a self-directed writing retreat to Bali, to work on a book. It isn’t finished, but it is coming along with a gentleness and support that feels nothing like the striving I’d initially begun with.
This work has made such a beautiful impact in my life, creativity, sense of safety, direction and clarity. Because I’ve long loved nature and felt such connection with her, the grounding exercise brings immediate and felt changes in my energy. It feels like coming home.”
— Nicola Chatham, Organic Gardening Teacher, Author, Speaker
“There are some teachings that have the potential to completely transform your life — this is what The Deva Alchemy work did for me.
When the course started, my feelings towards sovereignty were unclear. I had heard so much about it, and certainly I was sovereign in some parts of my life. But to be sovereign everywhere and all the time? That was something I couldn’t imagine.
This course showed me a practical way to stay centered, to be powerful in a loving way and to have strong boundaries that protect me.
Through the eight weeks of the program, a lot of changes happened, both in my life and my business. I have a new vision for my home and I learned how to structure and sequence change in a sustainable way. Finally I am hiring the help that I need.
This work showed me that my dreams don’t have to stay dreams. It gave me the tools to realize the true vision for my life. Of course these tools help me in my business as well. I am taking care of my working self in a more loving way. I have new daily rituals that keep my creativity flowing and bring me more abundance and joy.
I highly recommend this course!”
— Lea Hamann, Coach
“I love this work. It was a gift to learn how my body, thoughts, feelings, dreams, challenges, gifts and life belong to me. This is what children and businesses know; we need to remember it, in order to grow, nourish and participate joyfully in our life. This work will guide you, safely, wisely, joyfully and with lots of love! It changed my stories, relationships and my business. It brought me back to lightheartedness, joy, playfulness and wholeness.”
— Marianne Oude Nijhuis, Orthopedagoog en Mentor
“Give your energy an overhaul, and learn to rule your world from the inside out with this program. If you’re ready for exploration and discovery, this is the moment – this is the program. It has transformed my life.”
— Michele Woodward, Career Strategist & Master Certified Coach
“Though I’ve worked with spiritual material for 25 years, I’ve never encountered the landscape of the psycho-spiritual realm so beautifully. The material is deep, rich and vivid – a thorough and beautiful reexamination of the energy anatomy of the body and soul. A bow of humblest gratitude.”
— Amy Oscar, Writer and Teacher
“Before this work, I lived in response to life — waiting for life to happen to me and then exhausting myself to deal with it. I struggled to understand how to engage with life authentically without being afraid.
This work has given me the tools to live with power and to create my world with openness and love. What I really wanted from this course was to find a new foundation for my personal life — which it did, beyond measure.”
— Vikki Spencer, TheMomWhisperer.com
“The whole concept of sovereignty was new to me–I have struggled with autonomy for most of my life, and the tools you gave us have helped tremendously. What a relief to begin to see what is mine (and what is not)...”
— Melani Marx, Life Coach
“[Ellie’s] infectious spirit of excitement, joy and enthralment for the work we're all here to do together, quite simply, makes me want to walk this path with her forever."
— Charlotte Colliver, Co-Founder of Cobham Chiropractic and Charlotte Colliver Pilates
“The practical and energetic tools Ellie offers have allowed me to explore life with a much greater sense of safety and self empowerment.
What I love about Ellie is not only her vast knowledge when it comes to energy or taking control of any and every part of your life, but the space she holds in each session. She is 100% in from the first second and you can feel it. She is also able to hold space for anything that comes up in a very gentle but also a wonderfully good humoured way."
— Izo Fitzroy, Recording and Performing Artist
“I know these tools and practices are something that will be with me for many years to come. They truly are valuable… and the amazing thing is that there is so much depth yet to be explored whether it is within myself, or within my business. I know these lessons are ones I will return to many times over. And I’m so excited about that. This is a gift that just keeps on giving”.
— Sally Webb, Founder of Soul Vintage Revivals
“Ellie offers such a beautifully grounded space within her programs that always make me feel seen, appreciated and cared for.
She mixes a thorough understanding of energetic concepts with practicality, depth, precision, inspiration, light heartedness, joy and clarity. Her energy is impeccable. I come away from Ellie’s containers having received a special piece of practical magic”.
— Rachael Stella
“Ellie's way of working brings you to a place of rare self-sufficiency in your business, and once you know her practices and methodology, you won't be so quick to look to external sources for guidance in the future”
— Katy Murray, Somatic Coach
“Working with Ellie is a full-on pleasure, in every sense of the word. Her keen insight, innate wisdom, and deep devotion are felt at every stage of the process - whether working with her 1:1 or in a group setting."
— Rachel Leedom, Creative Director and Brand Strategist
“Ellie has a gift…
She shares her wisdom with a lightness and sense of humour that is beautifully accessible and deeply authentic. At first, I felt rather lost in my head. But - with her skill, patience and kindness I started to connect into my heart and find that deeper connection to my soul.”
— Gavin Hughes, Founding Partner at SARSEN